Happy houses, sad story? / Une copie faite maison?

Joe La Pompe advertising, publicité – Happy houses, sad story? / Une copie faite maison?

“Masked to unmask copycats.”

THE ORIGINAL?
Mc Donald’s Mc Delivery – 2019
Click on the image to enlarge
Source : Cannes Archive
Agency : Leo Burnett Santiago (Chile)
LESS ORIGINAL
Mc Donald’s Mc Delivery – 2020
Click on the image to enlarge
Source : Adsoftheworld
Agency : Thjnk Tank, Leo Burnett (Germany)

Be the judge!