Probably the worst copycat in the world / Pompe à bière?

Joe La Pompe advertising, publicité – Probably the worst copycat in the world / Pompe à bière?

“Masked to unmask copycats.”

THE ORIGINAL?
Carlsberg Beer – 2015
Free beer poured directly from advertising space
“Probably the best poster in the world”
Source : EPICA Awards SILVER, Cannes Lions BRONZE
Agency : Fold7 London (United Kingdom)
LESS ORIGINAL
Volfas Engelman– 2020
Free non alcoholic beer
poured from ad space
Source : Adsoftheworld
Agency : JC Decaux (Lithuania)

Be the judge!